A digital marketing course is a program of study that focuses on teaching students the skills and knowledge necessary to succeed in the field of digital marketing. The course content typically covers various aspects of digital marketing, such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics. Digital marketing courses can take various forms, including online courses, in-person classes, boot camps, and certification programs. They can range from beginner-level to advanced and may last from several weeks to several months.
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Table of Content:
The goal of a digital marketing
The Top 10 Digital Marketing courses in Gurugram
Digital Vidya
Simplilearn
AIMA - All India Management Association
DIDM - Delhi Institute of Digital Marketing
IIDE - Indian Institute of Digital Education
Digital Scholar
DM Tree
Pace Career Academy
UpGrad
Great Learning
Safalta.com
The goal of a digital marketing
The goal of a digital marketing course is to provide students with a comprehensive understanding of the digital marketing landscape and the tools and techniques used in the industry. Upon completion of the course, students should have a solid foundation of knowledge and the ability to apply their skills in a real-world setting. Overall, a digital marketing course can be a great investment for individuals looking to start or advance their careers in digital marketing.
The Top 10 Digital Marketing courses in Gurugram
Here are some of the top 10 digital marketing courses in Gurugram:
1) Digital Vidya
Digital Vidya is an Indian digital marketing training company that provides a range of digital marketing courses and certifications. Their courses cover various aspects of digital marketing, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics.
Digital Vidya is known for its practical, hands-on approach to digital marketing training and its focus on up-to-date industry knowledge. They offer both online and in-person courses training, as well as corporate programs, and their courses are designed for individuals at all levels of experience, from beginners to advanced professionals.
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Search Engine Optimization – 4 Modules
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Search Engine Optimization – 5 Modules
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Social Media Marketing – 5 Modules
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Email Marketing – 3 Modules
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Inbound Marketing – 4 Modules
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Facebook Marketing – 2 modules
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Web Analytics – 5 Modules
Course Highlights
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Virtual and Physical classes
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Workshops and practical classes
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Two different types of internships
Simplilearn is a global provider of online training and certification programs, including digital marketing courses. They offer a range of digital marketing certifications and courses, covering topics such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics.
Course Syllabus
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Mastering digital analytics, PPC, content marketing, and SEO
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Mastering mobile marketing, digital strategy, and social media
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Advanced Web Analytics
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Advanced Search Engine Optimization (SEO)
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Advanced Pay Per Click (PPC) Program
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Advanced Social Media (With Facebook Blueprint Voucher)
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Digital Marketing Capstone
Course Highlights
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Certifications
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Co-created with Facebook
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45+ Projects and Case studies
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Career mentoring
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Resume assistance
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Job assistance
3) AIMA - All India Management Association
All India Management Association (AIMA) is a premier management association in India that offers a range of management education and training programs, including digital marketing courses. They offer both full-time and part-time programs, as well as certification courses and online courses, covering various aspects of digital marketing, such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and digital analytics.
AIMA is known for its comprehensive curriculum and experienced faculty. Their courses are designed to provide students with a solid understanding of digital marketing principles and the ability to apply their skills in a real-world setting.Course Syllabus
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Search Engine Optimization
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Search Engine Optimization
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Web Analytics
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Social Media Marketing
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Mobile Marketing
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Display Advertising
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Google Adwords, Display Network
Course Highlights
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Online training
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In-depth training
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DIY approach
4) DIDM - Delhi Institute of Digital Marketing
DIDM is known for its practical, hands-on approach to digital marketing education and its focus on up-to-date industry knowledge. Their courses are designed to be accessible and flexible, allowing students to study at their own pace and on their own schedule. In addition to its training programs, DIDM also provides digital marketing services to businesses, including SEO, SEM, and social media management. They have a large network of certified digital marketing professionals and a strong reputation in the industry.
Course Syllabus-
Digital Marketing Overview
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Understanding the Marketing Process
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Freelance Projects
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Adsense
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Inbound Marketing
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Case Study Discussions
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Google Webmaster Tool
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Search Engine Algorithm
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Local Business Listing
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Digital Marketing Interview Preparation
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Black Hat SEO Techniques
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Competitor Analysis
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Video Marketing Fundamentals
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10+ certifications
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Practical sessions
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Expert trainers
5) IIDE - Indian Institute of Digital Education
Indian Institute of Digital Education (IIDE) is a digital marketing institute based in Mumbai, India. They offer a range of digital marketing courses including certification courses, online courses, and corporate training programs. Their courses cover various aspects of digital marketing, such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and digital analytics.
IIDE claims to have a strong curriculum and highly experienced trainers. They offer practical, hands-on training and use real-world case studies to help students understand the concepts. The institute also provides job placement assistance and a supportive community for students.Course Syllabus
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Term 1
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Introduction to Digital Marketing
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Search Engine Optimization
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Key Performance Marketing Jargon
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Search Engine Marketing
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Campaign Planning
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Presentation Making
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E-commerce
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Live Project: Search Marketing
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Term 2
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Content Strategy
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Copywriting
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Canva
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Social Media Marketing Organic
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ORM
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Influencer Marketing
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Resume Making
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Interview Skills
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Live Project: Social Media Content Strategy
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Term 3
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Social Media Marketing Paid
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Social Analytics
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Live Project: Social Media Advertising
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Final Project
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Digital Scholar is a digital marketing training institute based in India. They offer a range of digital marketing courses and certifications, covering topics such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics.
Course Syllabus
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Main Modules
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Digital Leader Mindset
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Social Media Management
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Instagram for Business
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LinkedIn Marketing
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Landing Page
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Automation
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Facebook Ads & Instagram Ads
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Content Writing
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Website Building
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Search Engine Optimization
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Digital Design Mastery
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Specialisation Modules
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International Freelancing
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Affiliate Marketing
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Task-Based Internship (Optional)
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Pre-recorded Modules
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Email Marketing
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Copywriting Mastery
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SMS Marketing
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Course Highlights
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Study Under the Guidance of Sorav Jain
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Live & Interactive Sessions
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24+ Certifications
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Guaranteed Paid Internship
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100% Placement Assistance
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Live Case Studies
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Industry Connect
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Access to Freelance Marketplace
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14+ Advanced Modules
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3 Specializations Modules
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Ad Budget Allocation
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Qualified Faculty Of Practitioners
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Conducive Ambience
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1-Year Access to Course Material
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Updated Course
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Feedback Session
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24*7 Community Support
7) DM Tree
DM Tree is known for its comprehensive curriculum, experienced faculty, and hands-on approach to digital marketing education. Their courses are designed to be accessible and flexible, allowing students to study at their own pace and on their own schedule.
Course Syllabus
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Digital Marketing Overview
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Web Planning
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Search Engine Optimisation
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Search Engine Marketing
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Online Advertising
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Content & Blogging
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E-Commerce Marketing
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Affiliate Marketing
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Email Marketing
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Mobile Marketing
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Inbound Marketing
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Social Media Tools
Course Highlights
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Updated Modules
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Practical Training
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Experienced Faculty
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Placement Assistance
Pace Career Academy is a digital marketing training institute located in India. They offer a range of digital marketing courses and certifications, covering topics such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics.
Pace Career Academy is known for its practical, hands-on approach to digital marketing education and its focus on up-to-date industry knowledge. Their courses are designed to be accessible and flexible, allowing students to study at their own pace and on their own schedule.Course Syllabus
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Digital Marketing Overview
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Search Engine Fundamentals
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On-Page SEO
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OFF Page SEO
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Google Algorithms
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Keyword Research
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Competitor Analysis
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Advanced SEO technique
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Google Search Console
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Google Analytics
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Local SEO
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Social Media Optimisation
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Facebook / Instagram Marketing
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Twitter Marketing
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LinkedIn Marketing
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Social Media Automation
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Quora Marketing
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Search Engine Marketing
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Online Display Advertising
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Video Marketing
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Mobile Marketing
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Resume Writing
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Google Optimize
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Client Briefing
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Start-up Plan and Entrepreneurship
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Freelancing
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E-commerce Marketing
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Email Marketing
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Content Marketing
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App Creation
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App Store Optimisation
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Graphic Creation
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E-commerce Creation
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Blog Creation
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Lead Generation
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Affiliate Marketing
Course Highlights
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100% Job Assistance
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Free Business Tools
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Experienced Faculty
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International Certifications
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Internship Letter
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Free Domain and Hosting
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Live Money Spent on Campaign
UpGrad is a digital learning platform based in India, offering a range of online programs, including an MBA in Digital Marketing. UpGrad's MBA in Digital Marketing program is designed for professionals looking to advance their careers in the digital marketing industry, providing comprehensive training in digital marketing strategies and tactics.
The MBA in Digital Marketing program at UpGrad covers topics such as search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and digital analytics. It is delivered entirely online, allowing students to study at their own pace and on their own schedule.
Course Syllabus
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Digital Marketing Landscape
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Digital Channels Deep Dive – I
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Digital Channels Deep Dive – II
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Marketing Analytics and Integrated Strategy
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Capstone Project and e-Commerce Bootcamp
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Specialization in Branding and Communications
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Specialization in Marketing Analytics
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Specialization in Social Media and Content Marketing
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Specialization in Marketing Communications (Focus on PR)
Course Highlights
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Certifications from MICA and Facebook
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15 Case Studies and Live Projects
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MICA Alumni Status
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Video Library with 80+ Tools
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Fortnightly Coaching by Industry Mentors
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Personalized Resume Feedback
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Mock Interviews by Hiring Managers
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No-Cost EMI Option
10) Great Learning
Great Learning is an online education platform based in India, offering a range of programs in areas such as data science, management, and digital marketing. They have a strong reputation for providing quality online education, with a focus on up-to-date industry knowledge and practical, hands-on training. Great Learning offers a range of online digital marketing courses and certifications, including an MBA in Digital Marketing program. The MBA in Digital Marketing program is designed for professionals looking to advance their careers in the digital marketing industry, providing comprehensive training in digital marketing strategies and tactics.
Course Syllabus-
Marketing Fundamentals
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Digital Marketing Framework
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Content marketing
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Paid marketing
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Social brand management
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Search engine optimization
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Email and affiliate marketing
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Mobile Marketing
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User Retention and Engagement
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Web analytics
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Campaign planning
Course Highlights
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Certificate from a premier institute
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Digital property and capstone projects
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Mentoring and Guidance
- Flexible for working professionals
11) Safalta.com:
Safalta is an Ed-tech learning platform where you are skilled by the skill printed courses and providing full-fledged professional training that will successfully talent your skill to get your first job. These skill-oriented courses are Digital Marketing, Graphic designing, Content writing, and many more that are implacable for the youth to learn from these courses and stand out as getting a high-paying job. Safalta is an online education platform where you are induced to learn the trending courses from the online medium. These skilled courses are mentored by google certified experts with weekly doubt sessions. 10+ industry modules are projected with 40+ tools to learn who are enrolled in these courses. To learn and get your first job with a 50% hike in salary then join Safalta.com. Enrol Now.
Many students from Safalta got their first job in digital marketing fields respectively as they practised the interview session with Safalta placement teams after completing the digital marketing course simultaneously learning professional skills in the job training session at the office which is included in the master digital marketing course. So, Enrol Now.
It is recommended to research each course thoroughly and compare the course content, duration, fees, and other factors to determine which course is the best fit for your needs and goals. You can also read reviews from past students, or speak to industry professionals for advice.
What is a digital marketing course?
What skills will I learn in a digital marketing course?
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A digital marketing course typically covers a range of digital marketing skills, including:
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Understanding and applying digital marketing concepts and strategies
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Creating and executing effective digital marketing campaigns
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Understanding and using digital analytics tools
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Understanding and utilizing social media platforms for marketing purposes
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Creating and executing email marketing campaigns
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Developing and executing content marketing strategies
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Understanding and optimizing search engine optimization (SEO)
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Understanding and executing search engine marketing (SEM)
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Is a digital marketing course suitable for me?
Are there any prerequisites for a digital marketing course?
What are the benefits of taking a digital marketing course?
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The benefits of taking a digital marketing course include:
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Improving your knowledge and skills in digital marketing
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Staying up-to-date with the latest digital marketing trends and strategies
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Increasing your earning potential and career advancement opportunities
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Enhancing your ability to effectively promote products, services, or brands online
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Gaining a competitive edge in the job market
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